Regulators demand public AI incident reports
Regulators are pushing AI incident reporting out of the realm of voluntary ethics and into formal governance. The clearest example is the EU AI Act, which requires providers of high-risk AI systems to report serious incidents to the relevant authorities. At the same time, European Commission templat...
Track AI overview impressions separately
To track AI Overview impressions separately, site owners now have an official measurement option in Google Search Console: the dedicated Generative AI performance report. It includes visibility from AI Overviews and AI Mode, making it possible to analyze generative AI exposure apart from the standar...
Enable zero-retention mode for AI content
To enable zero-retention mode for AI content responsibly, start by defining what “zero retention” actually covers. OpenAI describes Zero Data Retention (ZDR) as a promise that eligible API customers’ prompts and model responses are not retained after a request is processed. It also says that custome...
Delegate blog publishing to AI assistants
Delegating blog publishing to AI assistants is no longer limited to asking a chatbot for a first draft. The more consequential opportunity is to assign a controlled workflow: interpret a brief, gather approved inputs, draft the article, check claims, prepare search metadata, format the content for a...
Structure pages for AI follow-ups
Structure pages for AI follow-ups are working documents that turn conversation context into clear, usable instructions for an AI drafting tool. Instead of asking a model to “write a follow-up” from a blank prompt, the page records what happened, why the next message matters, what value it should add...
Gemini 3.8 sets new standard for AI reasoning
Gemini 3.8 sets a new standard for AI reasoning not because of one line score, but because Google DeepMind is combining stronger reasoning with practical speed, agentic execution, multimodal input, and controllable computational effort. Launched in September 2026, Gemini 3.8 Flash is described as th...
Automate SEO signals for AI overviews
Automating SEO signals for AI Overviews is not about discovering a hidden set of ranking tricks. Google’s 2026 guidance says its generative AI features are rooted in the company’s core Search ranking and quality systems. These features use retrieval-augmented generation, or RAG, to retrieve relevant...
EU sends enforcement requests to AI firms
The European Union has moved from preparing its artificial intelligence rulebook to using its formal oversight powers. On 1 September 2026, the European Commission’s AI Office sent its first requests for information to more than 30 AI providers under the AI Act. The action followed the start of key ...
Optimize images for AI-driven discovery
To optimize images for AI-driven discovery, start with the same foundation that supports visibility in Google Search, Google Images, and Google Discover. Google’s guidance does not call for a separate layer of tricks designed only for generative systems. It emphasizes technically accessible pages, i...
